New York Jets Win!!!

Posted on 14. Dec, 2008 by admin in GKIC Las Vegas Meetings, Good Stuff

Shiny Object Syndrome?

Well, I am enjoying my Sunday afternoon of football and rooting for my new favorite team the New York Jets. I have always been a Southern California girl who went to UCLA but when it came to professional teams, I like to root for the underdog.

Just a little bit of background for those of you that are not football fans. Brett Favre is considered old in the NFL. He has won a couple of SuperBowls and played his entire career in Green Bay, Wisconsin where you could not buy a season ticket until 2030. Brett, decided to retire early in the off season, but later changed his mind when he realized that he is a man getting paid to play a boy’s game and if he still could throw the ball as good as he did, why not keep playing? He has also been through a lot in the last couple of year, his mother being lost during Hurricane Katrina, the death of his father before a playoff game (where he still played) and his wife fighting cancer. This man, deserves to play as long as wants.

The Green Bay Packers decided that they did not want him to return and decided to invest their time and money into their new quarterback, Aaron Rodgers. A good kid full of talent, and one who could use a few more “ice cream seasons” as my Dad would say. But they decided to let Brett go. So he did, and landed with the New York Jets.

Now I love Brett Favre. Always have but this year more than ever. I am writing this article after I watched him lead his team ( or rather the defense) to victory. But, as I was watching the scores scroll by, I secretly hoped that the Green Bay Packers lose. Why? For one simple reason. I think the Powers that be at the Green Bay Packers were following the Shiny Object Syndrome most business owners follow, and lost sight of the fact that last year Brett Favre had one of his best years in the NFL with a young team. His leadership helped take them to the playoffs. Now the Jets are leading their division with a 9-5 record. The Green Bay Packers have a 5-9 record. Ooops….

Here’s my take on the situation. Don’t act like the Green Bay Packers’ Management. Don’t get me wrong, I always want you to focus on What’s Next in your business but don’t lose sight of successful strategies right now in your business.

I watch as my coaching clients get all excited about blogging, using Twitter, how many friends that they have using social media but I ask, what other numbers are you watching? How often should a customer return? How quickly can you turn the tables in your restaurant? Did you beat last year’s numbers?

This economy requires that you look closely at what is going on right now in your business and implementing those things that are working, not scrap everything for a new quarterback when you old one was doing just fine.

Oh yeah, by the way, the Green Bay Packers lost today. After last week’s loss, they were no longer eligible for the playoffs. Today the Jets won with the old man, Brett Favre and are slated to go to the playoffs.

It can be the same with your business right now. Don’t switch strategies, just add on to the existing ones that work. The only reason why I was able to buy the telephone company in the year 2000, was because my boss thought long distance was dead. $20million dollars later, it still has life. Just like Brett Favre.

Will I see you this week at the chapter meeting? Our members only chapter meeting will be FRIDAY – December 19, at 11:30am Lots of Cake and goodies to celebrate the season and celebrating all of the great things that happened this year in your business with your old strategies.

Because of the holidays, we had to rearrange lots, especially my schedule so our next MEMBERS ONLY chapter meeting will be Friday, December 19th, 2008 from 11:30a - 1:00p.
Remember no food will be served, just cake and coffee for the holiday.

Here is the address:

Nevada Microenterprise Initiative
1600 E. Desert Inn Road, Suite 203
Las Vegas, NV 89109
(702) 734-3555

MEMBERS Only - if you are not a member but have come to at least one chapter meeting, you will need to sign up for the Most Incredible Free Gift Ever by clicking here http://www.nobsfreegift.com/shaw
Once you do, your subsequent chapter meeting is FREE!
If you currently subscribe to the No B.S. Marketing Newsletter and you have not attended a chapter meeting before, you may come as my guest. Simply reply to this email, to let me know that you are coming.
For all other members, don’t wait to pay at the door, that sucks and there is a stiff $20 penalty! So click this link and pay now to reserve your spot.
https://freshstart.infusionsoft.com/saleform/nishnat

See you Friday at 11:30am
Happy Holidays!

Richelle

P.S. No need to RSVP if you have not paid for the chapter meeting. Click here to take care of this now
https://freshstart.infusionsoft.com/saleform/nishnat

P.P.S. If you want me to review your marketing pieces like I did last month for Gold Member Mac Sansone , you must bring 25 so that everyone can see and make notes.

P.P.P.S. Those of you on auto-pay, I have adjusted your rate to reflect the RECESSION Discount to $25 per month instead of $35!

P.P.P.P.S. Those of you that are subscribed to the Marketing to the Affluent Newsletter you may still attend free.

P.P.P.P.P.S. All Mastermind Members may attend the chapter meeting for free too!

P.P.P.P.P.P.S. All of your guests may attend their first meeting FREE too!

GKIC Las Vegas
P.O. Box 42832
Las Vegas, NV 89116
888-241-1410
fax 888-241-1410
richellegkic@gmail.com

Tags: Brett Favre, las vegas, New York Jets, NFL, small business marketing