Tag Archives: business building

Business vs. Hobby?

Posted on 21. Jan, 2010 by admin.

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Second question from Grace: Richelle, What is the rule of thumb to determine if the service I want to offer is meeting a need that will make money, i.e business vs. hobby?
Grace:
Well I think the only question to ask is if is the hobby making money? If it makes money then, it is [...]

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The Ideal Niche Market

Posted on 21. Jan, 2010 by admin.

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Question From Grace Major:
Richelle : Based on your success, can you discuss how a startup business owner/entrepreneur determine how to establish a niche?
Grace - What is an ideal Niche Market?
An ideal Niche market is a market that has these qualities:
1. Small enough for you to dominate – How will you reach the prospect? [...]

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Winning is more than an attitude!

Posted on 17. Jan, 2010 by admin.

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Winning is more than an attitude
Now, money is tight for the world, I get more and more questions about how did you keep going through adversity?
At first I used to seem baffled by this question. But lots of experience in failure, left me feeling like, this happens to everyone. So – lesson number [...]

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3rd Annual Women of Color Conference Preview!

Posted on 13. Jul, 2009 by admin.

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 3rd Annual Women of Color Conference
 

Join us for a Webinar on July 21

 

 

Space is limited.
Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/663024026

 

The 3rd Annual Women of Color Conference founder Ms. Debra Nelson, VP of Corporate Diversity and Community Affairs for MGM-Mirage gives an overview of last year’s conference and the fun new events for this year!  Event [...]

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Grab the FREE E-BOOK - Top 30 Essential Marketing Items

Posted on 08. Jan, 2009 by admin.

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Richelle’s Favorite Top 30 Marketing Plan Essentials for 2009
Grab the FREE E-Book
The 30 Essential Items to Include in
[...]

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Sarah Palin - The Celebrity Effect Lesson for Entrepreneurs

Posted on 20. Oct, 2008 by admin.

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The Sarah Palin Effect - Use of Celebrity
The only thing about Sarah Palin that helped John McCain during this election was her celebrity - the same thing that he accused President Elect Barack Obama of using. But what the McCain campaign discovered is that the use of celebrity works very well.
This is why [...]

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The Most Important Way to Advertise in This Economy

Posted on 01. Oct, 2008 by admin.

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The most important way to advertise during this economy
Everybody is trying to steal recession proof your business but they are not giving you concrete things to do right now.
Here is the list.
1. Don’t stop marketing!
2. When you do buy advertising, make sure that you are using direct response techniques.
A brief example:
My new coaching [...]

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Why is Marketing So Hard?

Posted on 18. Aug, 2008 by admin.

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When the phone does not ring like its supposed to, more business owners are blaming it on the economy but it may be because essential business basics are not the priority. Let’s start with the essentials. Marketing is not about being funny or clever, it is about testing to see what works. My [...]

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Obama vs. McCain - Celebrity What?

Posted on 30. Jul, 2008 by admin.

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Don’t Hate the Playa, Hate the Game!
In an attack ad, McCain is questioning if Obama can really run the country.
Whether you decide to participate this year, you have to admit politics are a lot of fun right now.
Have you seen McCain’s latest ad? He is comparing Obama’s Celebrity Status to Paris Hilton’s
Here is the [...]

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Virtual Book Tour Begins!

Posted on 17. Jun, 2008 by admin.

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What an amazing journey this has been - writing this book and now the fun part. I have decided that since Devyn is only 2.5 and can finally tell me what she thinks of me working all of the time, I will not be traveling as much this year.
I love watching every smile and [...]

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